Technical requirements

Londynek allows: JPEG/ PNG/ GIF/ Flash version 9 (ActionScript 2.0)

NON-ANIMATED IMAGE ADSN

File type
JPEG, PNG, GIF

Image size
A.banner 750x200 pixels - file size 40kB
B.banner 750x100 pixels - file size 30kB
C.banner 728x90 pixels - file size 25kB
D.banner 300x250 pixels - file size 30kB
E.banner 300x100 pixels - file size 15kB
F.banner 120x120 pixels - file size 12kB

ANIMATED IMAGE ADS

File type
GIF

Image size

A.banner 750x200 pixels - file size 40kB
B.banner 750x100 pixels - file size 30kB
C.banner 728x90 pixels - file size 25kB
D.banner 300x250 pixels - file size 30kB
E.banner 300x100 pixels - file size 15kB
F.banner 120x120 pixels - file size 12kB

FLASH ADS

File type
SWF (Flash)

Image size
A.banner 750x200 pixels - file size 40kB
B.banner 750x100 pixels - file size 30kB
C.banner 728x90 pixels - file size 25kB
D.banner 300x250 pixels - file size 30kB
E.banner 300x100 pixels - file size 15kB
F.benner 120x120 pixels - file size 12kB

Animation length and speed
flash ads must be 25 frames (fps) or slower

Flash Version
flash ads must be publisher for Flash Player version 9 (ActionScript 2.0)


General Specifications of flash banner ads:

– Your Flash file must not exceed xkB (see above, image size)
– For the best results, we recommend having the button encompass the entire ad area throughout the entire timeline.
Buttons must have the clickTag expression (see below) in place of embedded URLs.
– The clickTag expression must be attached to a button object and called onRelease.
– If embed any URLs in the Flash file -we will not be able to count clicks
– Include linking URLs in an email or other document
– Make sure the dimensions meet the specs for the ad you are creating
– Frame rate may not exceed 25 frames per second due to performance considerations.
Banners that exceed 25 frames per second will not be accepted. 18 frames per second is preferred
– All Flash ads must be accompanied by both the SWF and FLA file as well as an alternate image
(GIF or JPG)of the same dimensions. Images must meet the file size specs for that ad size
– All Creative is subject to approval by Londynek.net


Flash Coding

– The banner should be one flash file (*.swf, version 9 ActionScript 2.0)
– The flash banner must have a button symbol (not a movie clip)with the following clickTag on the
action tab:
on (release){
getURL ( root.clickTAG, ”_blank”);
}
Ad product or offer must be clearly identified/ promoted in connection with your brand, logo or name.

Londynek assigns a family status to all adds to make sure that ads are shown to an appropriate audience.
Images ads and the content they point to must be ”family safe.” Any image ads and their associated web
sites cannot contain ”non-family” or ”adult” content.